#272 – How to Grow Your Amazon Business with Reviews and Inserts!
The subject of asking for Amazon reviews is one that can elicit many different emotions for e-commerce sellers. Still, the number one emotion might be fear. Many Amazon sellers aren’t quite sure how to safely go about the process or might not think that it’s allowed at all.
That’s why in this episode of the Serious Sellers Podcast, Helium 10’s Director of Training and Chief Evangelist, Bradley Sutton welcomes our own resident customer review and product insert wizard to gives us the latest. Alex Czechowski is Helium 10’s Product Manager for Portals and Follow-Up. He’s been behind many of the new tool features that over the last year have made life easier (and more profitable) for e-commerce sellers.
Are you still wondering if insert cards and asking for reviews are OK with Amazon? Alex has the latest strategies (and tool updates) that will help you create momentum behind your own brand. Lastly, he will reveal a cool new tool for Amazon sellers who are using FBA. Bradley is excited about this one. I bet you will be as well!
In episode 272 of the Serious Sellers Podcast, Bradley and Alex discuss:
- 04:30 – Flipping Textbooks and Needing Data
- 06:30 – How to Stay in Amazon’s Good Graces
- 09:30 – Is There a Foolproof Way to Stay Out of Trouble?
- 11:00 – How Follow-Up Can Automate the Review Request Process
- 13:00 – Follow-Up Can Be as Simple or Advanced as You Like
- 14:40 – Here’s How to Get Started with Follow-Up
- 15:45 – Are Insert Cards Really OK?
- 17:45 – Insert Cards Best Practices
- 19:30 – Using Portals Landing Pages
- 22:45 – The Power of Featured Product Inserts
- 24:30 – The Portals Blueprints Feature
- 26:30 – How to Put the New QR Tool to Work
- 30:00 – Putting Your Brand in Front of Potential Customers
- 32:45 – Helium 10’s New Amazon Bar Code Labels
- 34:00 – How Amazon Bar Code Labels Will Help Sellers
- 39:00 – Setting Up an Automated Email Collection Process
Enjoy this episode? Be sure to check out our previous episodes for even more content to propel you to Amazon FBA Seller success! And don’t forget to “Like” our Facebook page and subscribe to the podcast on iTunes, Google Play or wherever you listen to our podcast.
Want to absolutely start crushing it on Amazon? Here are few carefully curated resources to get you started:
- Freedom Ticket: Taught by Amazon thought leader Kevin King, get A-Z Amazon strategies and techniques for establishing and solidifying your business.
- Ultimate Resource Guide: Discover the best tools and services to help you dominate on Amazon.
- Helium 10: 20+ software tools to boost your entire sales pipeline from product research to customer communication and Amazon refund automation. Make running a successful Amazon business easier with better data and insights. See what our customers have to say.
- Helium 10 Chrome Extension: Verify your Amazon product idea and validate how lucrative it can be with over a dozen data metrics and profitability estimation.
- SellerTradmarks.com: Trademarks are vital for protecting your Amazon brand from hijackers, and sellertrademarks.com provides a streamlined process for helping you get one.
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